WHEN DID YOUR ADVENTURE AT SIRMAISON START?
After completing my university education on Tourism and Hotel Management in Switzerland, I did wedding and invitation organizations in Istanbul. Therefore, I have always been interested in table design. My mother Ester Ennekavi's table design and elegance has always been one of the reasons why I admired her... For this reason, I always had a desire in this direction in my mind. As of 2010, we founded the SIRMAISON brand with my dear friend Şirin.
WHAT IS YOUR FAVORITE DESIGNER AT SIRMAISON?
We choose the designers and designers in SIRMASION stores very carefully and fondly. However, I must confess that Alberto Pinto is the designer of the Cristobal model of Raynaud Limoges brand, which we represent in Turkey.
WHAT ARE YOUR LONG TERM PLANS FOR SIRMAISON?
- "Our primary goal is to add new brands and artists and new designs to our SIRMAISON Stores...
In particular, we aim to offer newly married couples a wide range of quality products that will enable them to meet all their needs while preparing their wedding list.
DO YOU THINK DECORATION
WHAT ARE TRENDS?
New trends can change in the world, I think art has a lot of influence on trends. In this period when contemporary art is extremely popular, we see different, high quality, practical in terms of use, designs that are far from too much exaggeration in tableware trends. The new trend of recent years is to emphasize comfort. 'Japandi', which is a combination of Japanese and Scandinavian design principles, is exactly why I like it.
WHEN DID YOUR ADVENTURE AT SIRMAISON START?
Sirmaison is actually "SIRMA It was a well-established brand serving in Nişantaşın with its name. In those years, I founded the December Association in Nişantaşın and was actively working. I joined 'Sırma', which I followed with admiration and became a customer, in 2010 in order to renew, develop and grow with great pleasure with the partnership offer of my close friend Rosella. Now, we continue to grow with about 50 domestic and foreign companies, some of which we represent.
WHAT IS YOUR FAVORITE DESIGNER AT SIRMAISON?
At Sırmaison, every product desirgner is actually very precious to us, I love all the brands that we see the production stages on site and witness the labor, ERCUIS and RAYNAUD LIMOGES, of which we are an agent, the well-established LALIQUE brand and PHILLIPPI, which we have just started working with, are among our favorite brands.
WHAT ARE YOUR LONG TERM PLANS FOR SIRMAISON?
- "Sırmaison" has become a beautiful brand that is open to innovations where different tastes meet, following the trends closely and progressing towards becoming the "best" in its field.
- We continue to serve our customers in Istanbul with İstinyepark Shopping Mall, Zorlu Shopping Mall and Bebek branches, and in Bodrum with Yalıkavak Marina and Mandarin Oriental stores.
We also have corners in various stores in Turkey, especially Beymen.
- Shortly after our establishment, we started to work with many companies by visiting fairs in France, Italy, Germany and America to develop our brand range both on our website and in stores.
- New local brands; our biggest goal is to grow by incorporating designer products and to become a world brand by expanding abroad...
WHAT DO YOU THINK ARE THE TRENDS IN DECORATION?
- Decoration is the art of decorating the spaces we live in. In our inner world, we reflect our tastes and lifestyle to the environments we live in.
- It has always been our desire to share these environments that we have created with our own personality with others and to have a pleasant time. I can call my understanding of decoration simple and original because I like light and calm environments with design products that reflect me. I believe that we should definitely care about the effect of colors on our psychology, the touch of art on our soul, and the satisfaction of simplicity.
